Today, Mark Asquith and I dive into how you can use podcasts interviews to grow your brand, and how you can maximize your time on them! Plus, how do you find them and what do you do once you are on there?
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Today, we dive into figuring out what your audience wants, how to analyze your data and the best way to formulate your plan of attack. As bloggers, growing our traffic is often a top priority. But what is the most efficient way to accomplish that? And how do we make time for all the work required?
Read NowJason and Elizabeth Falcigno talk about why diversifying your income is so important and how you can find brands to work with on sponsored posts.
Read NowJason and Doug Levy dive into the various ways you can work with more mainstream publications like magazines, newspapers, and other traditional media.
Read NowFrom my recent interview with Chelsea Cole on the Makin' Bacon Podcast I wanted to highlight this part of the discussion because I think it's extra valuable. Here, Chelsea Cole and I dive deep into the issues you need to keep in mind when you are looking at your publishing options. There are a lot of reasons you want to choose to self publish or traditionally publish.
Read NowI recently interviewed Andrew Wilder from Nerd Press on the Makin' Bacon Podcast and I wanted to highlight this part of the discussion because I think it's extra valuable. In this part of the interview, Andrew Wilder and I talk about how accessibility affects bloggers, why it's important and what you can do to ensure you are compliant.
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As food bloggers, cookbooks are often on our radars. Many of us explore traditional publishing and self publishing but we ignore one path of publishing...getting paid to write a book. Luckily today's guest, List Builder and Lead Generation Expert Jennie Wright, is the perfect person to help us out!
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Today, we talk with Judi Leib, from Whisk in the Southern, about why teaching cooking classes is so meaningful, how finding a mentor can provide the guidance and support you need, and we explore the sometimes long and winding road to publishing a cookbook.
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Today, we talk about creating a brand without a blog, why self publishing is perfect for some people, and how podcasting can propel you forward.
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Today, we talk TikTok! Including how introverts can succeed on it, what goals a blogger can accomplish, and why it's not just for the kids these days.
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As bloggers, we rely on our websites for money, not only through ads, but for selling sponsored posts, promoting our own products and for keeping our fans engaged. So when our sites go down, it can be a disaster. But today's guest, Andrew Wilder, the founder and CEO of NerdPress, is the perfect person to help us prevent that from happening.
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Today, we dive deep into going live on video, overcoming your fears, and why sometimes when things go wrong, it's just an opportunity to connect with your fans even more! One of the biggest challenges bloggers and creators have is connecting with our audiences, of letting our personality come through and making our fans feel involved. One of the best ways to do this is through video, especially live video.
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Today, we are going to talk with Madison Wetherill about how to find out what your audience is looking for, why great design matters, and why a brand is more than just a logo.
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Today we are talking about how to set the tone with your fans, ways bloggers can get their foot in the door, and how remote shoots can help during the pandemic
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Today, we talk with Annelies Zijderveld about the hardest part of writing cookbooks, how to pitch brands you love, and why giving back can help you, and your community.
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Working in food is a shared passion for most food bloggers, but this can take many forms outside of just blogging including writing cookbooks, being a chef, working with brands and teaching classes. Today's guest is going talk about some of the jobs she's done and how you might be able to get involved in them as well.
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When it comes to growing your blog, you simply need to connect with your audience, solve their problems, and watch the money roll in. Easy, right? We all know it's not as simple as that. And today's guest is the perfect person to help us actually accomplish our goals. Today, we talk about how to position your brand to reach your biggest fans, why kindness matters in business, and how to authentically fake it until you make it.
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Today, we talk with Heather Johnson how to make keyword research more manageable, how niching down can actually make you more creative, and why you shouldn't fear the algorithm.
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No matter how long you have been blogging, you never have all the answers. This makes it incredibly valuable to talk to people who become successful using methods that are different from what you did. And that is one reason I'm so excited to talk to today's guest, Elizabeth Falcigno from The Clean Eating Couple.
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Right now, there is a ton of uncertainty in the world that can make it really hard to go through your day-to-day lives, much less continue to create. Abby Rike is here to help you figure out how to live your life and continue moving forward.
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Discover how you can invent and create your own products during this interview with Kate Hansen. Kate is the inventor of the Ergo Spout(R), a spout and handle for mason jars, which she launched on Kickstarter raising over $40,000 from over 1,000 backers. She shares her journey, tips and tricks she learned along the way, and talks about how food bloggers can do the same thing.
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Affiliate links are a great way to make money for your website and they're a good way to serve your fan's needs. In this episode I talk to Christen Evans, who is an affiliate guru and brand manager for Apogee Agency.
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Barbara Hobart is a television writer/producer who has also been manufacturing and developing products since 1994. (She invented and introduced the first injection-molded decorative light switch cover to the UK.) She expanded her company, HomePlates Worldwide, and now consults with companies large and small to help strengthen brand identities and awareness through custom products.
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Mike La Charite is a sous vide cook and conference planner, and he comes on the podcast to talk about how a blogger can create and host an event, how finding partners can make all the difference, and what you can use to attract sponsors to pay for the whole thing.
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Lauren McElwain from Cooking as a First Language comes on to talk about how to host cooking classes, the challenges in growing and brand, and how cooking can bring communities together.
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Lori Rice is a professional photographer who built up her clientele by working with brands and networking at food and blogging events. We talk about when to pivot your blog, how to price client work, tips for photographers looking to improve, and how to get the most out of conferences.
Read NowI brought Gary Logsdon from Amazing Food Made Easy on the show to talk about where he sees blogging going.
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There is a lot that goes into the book publishing process and my guest is Sally Ekus, a literary agent who has helped publish hundreds of cookbooks. She is here to help you figure it all out.
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Brands can be very important to the success of many different food bloggers. However, it can be really hard to start a conversation with them. Kami Kilgore is here to help you figure out the best way to talk to these brands and break down those barriers.
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In this episode, we are going to talk with Kami Kilgore from Everything Food Conference about what you can do to get the most out of conferences, how to approach and work with brands, and the importance of critically looking at the bad to move forward with the good.
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When it comes to product creation, there is a wide spectrum of what you can do. Kate Hansen is here to help you figure out where on the spectrum you should start.
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If you use affiliate links, it's not only the right thing to do to let your readers know, it's also the law. Christen Evans is going to help you figure out the most effective way to do it.
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Teaching cooking classes is a great way for food bloggers to get involved with their fans. We already know how to teach, we write recipes so people can learn how to cook the types of food that we're cooking. And using our expertise hands on, to share it with people is a great way to make some extra money, to grow your brand and to meet some interesting people in your community.
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As a blogger we focus a lot on the tactics of becoming a successful blogger. How do you do keyword research? How do you write recipes and blog posts? How to use WordPress? We rarely focus on the mental and physical aspects of blogging, but this can be some of the most important things to becoming a successful blogger.
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One of the most difficult things you run into when you start working with clients, whether you're doing photography, social media consulting, or any sort of consulting work is figuring out what should you charge. A lot of things go into the pricing decision and it can be stressful not knowing if you're charging too much or not charging enough.
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